
Leadership Doesn’t Begin When You Speak. It Begins the Moment People
See You, Hear You, and Decide Whether to Trust You.
Leadership Communication
That Earns Trust—
and Inspires Action
Broadcasting discipline. Leadership strategy. Human connection.
Rich “Trigger” Bontrager—
America’s Leadership Broadcaster™—helps leaders communicate with greater clarity, confidence, credibility, and human connection.
Drawing on more than 35 years as a professional broadcaster, keynote speaker, and communication strategist, Trigger equips audiences with practical tools to earn trust, inspire action, and lead with greater impact—on stage, on camera, and in every high-stakes conversation.
Three Audience Outcomes
Communicate with Clarity
Organize and deliver messages that people can quickly understand, remember,
and act upon.
Build Human Connection
Create authentic connection and credibility across the stage, camera, and microphone,
and meeting room.
Earn Greater
Trust
Communicate with confidence,
intention, and consistency that strengthens leadership trust.
TRIGGER ON STAGE
See Leadership Communication In Action
Watch Rich “Trigger” Bontrager combine more than 35 years of professional broadcasting experience with practical leadership communication strategies that help audiences connect more deeply, build trust, and lead with greater confidence.
Rich “Trigger” Bontrager delivering leadership communication keynotes, training, and broadcast presentations.
Reviews
What people say about Trigger
"If you're serious about leveling up your presence in today’s crowded digital landscape, Rich "Trigger" Bontrager is the media expert you need in your corner."
I highly recommend working with Trigger Bontrager as he is a world-class professional who is at the top of his field
"Rich combines competence, professionalism, and humor while establishing a warm relationship. He makes you feel good just talking with him."
Lee
Sue
Scott
"Trigger is a wealth of information and my media "go to guru" as his experience and insight is invaluable."
Chuck
FLAGSHIP KEYNOTE
Lead Through The Lens™: Lead Confidently. Connect Deeply.
Every leader is now a broadcaster. Through his H.E.A.R.T. Method™, Trigger shows leaders how to communicate with clarity, authentic authority, and human connection—whether they are in the boardroom, on stage, or speaking through a camera.
Best for: Executive leaders, managers, communication teams, associations, and organizations navigating a camera-first workplace.


Why Organizations Bring Trigger In
WHY TRIGGER?
Organizations bring Trigger in when their leaders need to communicate with greater clarity, confidence, credibility, and human connection. He delivers more than an inspiring presentation—he gives audiences practical communication strategies they can use immediately.
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Broadcast-Tested Expertise
More than 35 years of communicating when preparation, timing, trust, and audience connection matter.
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Customized for Your Audience
Every presentation can be adapted to your organization, industry, event objectives, and leadership challenges.
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Practical and Memorable
Audiences leave with clear strategies, compelling stories, and tools they can apply long after the event.
BRING TRIGGER TO YOUR EVENT
Let’s Create a Leadership Experience Your Audience Will Remember
Tell Trigger about your audience, event objectives, and communication challenges. Together, you can identify the right keynote and tailor it to create meaningful, practical, and lasting value.
Based in the Washington, DC area. Available for in-person, virtual, and hybrid events across the United States and internationally.






